On Film
‘The Instagram Effect’
— The story of how Instagram became the dominant force it is today, told by former staff (including me!) and insiders and through powerful testimony from users who have been negatively impacted, BBC Documentary, 2022.
“Entrepreneur, local activist and journalist wrapped up in one person”
Press Selects
The Good Trade, 2022 — What's The Deal With Substack Newsletters?
Digiday, 2019 — Vogue’s global Instagram strategy is powering growth
Artsy, 2019 — 4 Artists Share Tips for Using Instagram to Grow Your Art Practice
journalism.co.uk, 2018 — How Vogue International engages Generation Z on Instagram
Digiday exclusive, 2018—How Vogue is Shifting Its Global Instagram Strategy
James Cook and Sam Shead, Business Insider, 2016—The 19 best people in European tech to follow on Instagram
Abigail Edge, journalism.co.uk, 2016—103 speakers you need at your next journalism event to avoid all-male panels
The Drum, 2014—Instagram creates ‘off the beaten track’ travel recommendations with Herb Lester Associates
Alastair Reid, journalism.co.uk—#iwd2013: 50 female innovators in digital journalism
Scientific American, 2012—Tips: Journalists of Tomorrow
Martin Belam, Head of Social, the Guardian, 2011—How digital transformed the news cycle - and what you can do about it
Dave Harte, Birmingham Post, 2010—News revolution coming to your door, Birmingham Post
Features
Royal Opera House, 2016—#BalletBeauty InstaMeet: Exclusive pictures inside the Royal Ballet dressing rooms
Daily Telegraph 2014—The #empty movement Instagrammers invading the Tate Modern
Russia Today, 2014 (Russian)—Instagrammers capture Sochi Olympics
Shifter, 2014 (Portguese)—#twinbridgesmeet
Interviews
Interview with Instagram's Elisa Benson, 2018—How Vogue International implemented a new global Instagram strategy
Whalar Studio Blog, 2017—Meet Hannah Ray, Storyteller and Social Strategist
Natalya Kudryavtseva, Look At Me, 2014 (Russian)—Я хочу стать комьюнити-менеджером — что дальше? "I want to be a community manager - what's next?"
The Guardian, 2014—How to use Instagram and Pinterest for your arts organisation
Welt, 2014 (German)—"Oh mein Gott, ich folge Dir seit drei Jahren" ("oh my god, I've been following you for three years")
Online Journalism Blog, 2010—The New Online Journalists #1: Hannah Waldram
TV + Film
‘The Instagram Effect’ — The story of how Instagram became the dominant force it is today, told by former staff (me!) and insiders and through powerful testimony from users who have been negatively impacted, BBC Documentary, 2022.
Vogue’s approach to Instagram: focus on building your community, Reuters Agency, 2019.
Speaking Engagements
The Photographers’ Gallery, London, September 2019 — Curating Social Media two-day research event
Marguerite London, London, September 2019 — Marguerite Salon on nailing your social media in art and fashion
Global Editors Network Summit, Athens, 2019 — QUALITY VS QUANTITY: HOW TO UNDERSTAND AND IMPROVE COMMUNITY ENGAGEMENT
Newsrewired workshop: how to cultivate thriving online communities through social stories, November 2018 — Write up: How Vogue International engages Generation Z on Instagram
XXIII Congress of the Worldwide Association of Women Journalists & Writers, November 2018 — Panel: Young people vs “old media”: Does traditional storytelling work for young audiences?
International Journalism Festival, Perugia, April 2018—Write up on JAM
Digital Innovators Summit, Berlin, 2018—Write Up: Innovation among Women's Magazines at DIS
Frieze Academy, London 2018—Social Media for Art & Fashion
FIPP World Congress, London 2017—"Engaging audiences across platforms"
Digital Journalism World Summit, 2017—"Storytelling for social media"
Apple Events, London 2015—Meet the iPhone Photographer Dan Rubin, on-stage interview
Interhactives, City University, 2013—How community engagement can enrich journalism
Dona Conference, Denmark, 2012—Engaging News Communities
News:rewired, 2012—Harnessing the power of online communities
Update research centre, Danish School of Journalism, 2010—Hyperlocal journalism
Workshops and Teaching
Cultivator Cornwall, 2018-2019
Three Week Workshop Series : Visual Storytelling on Instagram & How to Up Your Game Right Now
Newsrewired workshop, Nov 2018
How to cultivate thriving online communities through social stories
Vogue Digital Editors Conference, Conde Nast International 2017
Mobile Video Workshop
Creating for Good conference 2017
Instagram Stories Workshop
Instagram Video Workshop
Instagram Video Workshop
National Council for the Training of Journalists, Journalists Skills Conference, Instagram Masterclass
Masterclass delivered to a conference of NCTJ course creators, national and regional editors and examiners to debate key skills and training for journalists of tomorrow: the masterclass covered how journalists can create, produce and share stories for short-form visual platforms.
BBC World and BBC Sites, Storytelling on Instagram Workshop
Workshops created for BBC World editors and journalists on telling short-form stories with Instagram, using Instagram to source and discover communities and stories as well as basics in short-form storytelling.
Guardian Masterclass, Managing Online Communities
Evening sessions delivered over four weeks for a range of clients covering how to build online communities, social presence, community crowdsourcing, and brand development.
Guardian Masterclass, An Introduction to Building Online Communities
Presented and curated full day events programme of talks, speakers and Q&As for delegrates on how to harness the power of online communities using social media and comments.
Cardiff Centre forJournalism Studies: Lectures for students taking the PgDip in journalism, delivered from 2010-2014
Community Clinics and Social Media Surgeries, various locations, 2008-2012
E-Books
Connected: The power of modern community
—A Guardian Shorts ebook by Marc Thomas, Hannah Waldram, Ed Walker