Photo by Becky Tyrrell, May 2025

I am a writer and editor working with people to help tell their story.

My passion is helping people share their stories to connect with others to make a difference. A journalist by training, I have more than 12 years’ experience working in the media and tech industries. I have specialised in leading teams to build on community, create social editorial and engagement strategies, forging connections through telling stories.

I offer select clients my services as an editor, writer, producer and managing editor. I write fiction and non-fiction novels, short stories and poems.

Recently, I was Managing Editor and Storytelling Lead at Substack. Previously, I worked at Vogue International, Condé Nast International, as Head of Social Strategy & Storytelling. Before that I worked at Instagram. I was hired as the first international employee to manage communities in Emea, later produce community content for Explore and Stories. Before Instagram, I worked at the Guardian in the newsroom, experimenting with new media to engage audiences.

In the past I’ve worked as a community consultant for clients including Netflix, Tate, Art Fund and BBC. In this work, I provided workshops for group and 1:1 training on building communities through social editorial.

My creativity in the workplace is fuelled by a love of dance, art, nature, writing, photography and travel. I live in West Cornwall, UK, with my artist husband Jonathan Michael Ray and our Bedlington terrier, Fossil. I am a trained Barre and Mat Pilates teacher.